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Money-savers focus attention -- and eyes -- on the prize

February 25, 2019

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Why can some people patiently save for the future, while others opt for fewer dollars now? A new Duke University study reaches some surprising conclusions. Saving takes patience -- forgoing instant rewards for larger, delayed rewards. Yet "patient savers" don't slowly weigh options and aren't necessarily better at resisting temptation. Instead, choosing between less money now or more later, savers focus on the dollar amounts, quickly ruling out other factors. Full Story

Duke University

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